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CANCEL UNWANTED SUBSCRIPTIONS

This month's tip is from Ed Dudkowski of John W. Danforth Company, August's Green Tip submission winner. Ed wrote: `Cancel subscriptions to unwanted trade publications, catalogs and magazines. I found that my recycle bin was constantly being filled with publications that I did not request. Last month I took the time to cancel four of these. Think of all the resources that could be saved if each one of us cancelled just a single publication. All of the energy and raw materials used to publish, print, transport, and recycle thousands of pages would be saved!`

CANCEL UNWANTED SUBSCRIPTIONS

This month's tip is from Ed Dudkowski of John W. Danforth Company, August's Green Tip submission winner. Ed wrote:

Cancel subscriptions to unwanted trade publications, catalogs and magazines. I found that my recycle bin was constantly being filled with publications that I did not request. Last month I took the time to cancel four of these. Think of all the resources that could be saved if each one of us cancelled just a single publication. All of the energy and raw materials used to publish, print, transport, and recycle thousands of pages would be saved!

Ed is absolutely right. According to a report published by Forest Ethics, Americans receive more than 100 billion pieces of junk mail each year, 44 percent of which goes to landfills unopened. More than 100 million trees are cut down each year to make junk mail, and the production and delivery of junk mail results in more than 51 million metric tons of greenhouse gases being released into the atmosphere annually. That's an absurd amount of waste for unwanted mail.

There are ways to stop the waste, and annoyance, of unwanted mail. Like Ed wrote, cancel your unwanted subscriptions. Visit the Direct Marketing Association's website www.dmachoice.com, and complete their online form with your mailing preferences. "Opt Out" of pre-screened credit offers by calling 1-888-5OptOut or visiting www.optoutprescreen.com. Visit www.stopjunkmail.org to learn more ways for individuals and businesses to reduce junk mail.

Forest Ethics' is petitioning for a national "Do Not Mail" registry, similar to the Do Not Call registry, which would provide a single step to stop unwanted mail. Visit www.DoNotMail.org for more information or to sign their petition. Until the "Do Not Mail" registry becomes a reality, there are companies that provide "one-stop" services to help people reduce their junk mail. A few that provide this service free include: GreenDimes www.greendimes.com, ProQuo www.proquo.com/stopjunkmail and DirectMail.com www.directmail.com/directory/mail_preference.  

Congratulations Ed and thank you to everyone who submitted their green tip!

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